Copyright

Attribution

This is a "quick reference" on the topic of copyright attribution and should be read in conjunction with The Gordon's Copyright Policy and Procedure documents.

 Introduction 

_{Good Practice Using Copyright - Chapter 2, Victorian TAFE Association Inc., Used with permission, 1/12/2015}

 Reasons to attribute 

Here are some important reasons for Gordon educators to attribute content:

• Attribution can be used to track down the source of materials later.
• Attribution is required under the moral rights provisions of the Copyright Act.
• Attribution is required under The Gordon's copyright policy.
• Attribution can protect a valuable asset.
• Attribution can reduce fees to the institute imposed by Copyright Agency Limted.
• Attribution is good professional practice and models best practices to our students.

 How to attribute Gordon content 

Gordon staff are required to attribute The Gordon's original content in this simple way:

• Provide the content title, the words "© Gordon Institute of TAFE", plus the year of first publication (if the date is unknown, simply use the current year).

• Document templates are available on the OMS which already contain the correct copyright information:
  • The Gordon PowerPoint MARK TP 4.10  (suitable for teachers PowerPoint presentations)
  • General Word Document MARK TP 4.7   (single page Word document suitable for a handout)
  • Education Resources TED TP 03.12  (multipage Word document suitable for a book)

 How to attribute third party content 

Gordon staff are required to attribute all third party content.

A useful mnemonic to help remember the important components of an attribution is TASLD.
For third party content, an attribution should contain this basic information:

• Title of the work.
• Author or copyright owner of the works.
• Source of the work (include a link to the source if it was accessed online).
• Licence under which the work has been copied (include a link to the licence if it is available online).
• Date the item was copied or accessed. 

You are welcome to provide additional information like page numbers or date published too if these help to identify the original content and author.
In some cases, third-party copyright owners may specify their own form of attribution which you should follow.

 Examples of attribution  

Below are real examples that demonstrate the correct attribution for a variety of resources which have been copied under different licences and conditions. 
 

Attributing content owned by The Gordon

• Photo of The Gordon's East Campus Library, © Gordon Institute of TAFE 2016

Attributing content used with permission from the Copyright Owner

• Andrew Duncan, The Accounting Equation, Used with permission from LearnNow Publications, accessed 10/8/2015

Attributing content used under licence from the Copyright Owner 

• Allied Medical Media, Muscles acting on the humerus, http://www.shutterstock.com/pic-229583641.html, purchased under Shutterstock licence, accessed 8/8/2016
• Murray & Milady, Supplementary learning resources, Milady’s Standard Nail Technology, Cengage Learning Australia, used under Cengage licence, accessed 6th September 2015
• Classroom Video (2007) Model Making: Tools, Materials and Techniques, Clickview, Used under licence, accessed 12/8/2016

Attributing content licensed under Creative Commons

• Ehsnils, Electric Friction Brake image, https://commons.wikimedia.org/wiki/File:ElectricFrictionBrake.svg, CC BY-SA 3.0, accessed 10/8/2016
• Trent Roche, Beagle puppy, available at https://www.flickr.com/photos/trentroche/56771788, CC BY-ND 2.0, accessed 10/8/2016 ​

Attributions can be displayed adjacent to the content however this can clutter and detract from the teaching message. A preferred technique is to group the attributions together in an appendix, table or slide at the end of the document, handout or presentation.